The most modern neutral. Dress it up, dress it down, it'll be your go-to. Combines effortlessly with bold colors and prints. Pure organic cotton. Pure love.
This award-winning baby wrap is a best seller for a reason! Wrap yourself and your little one in love in a beautiful + magical way!
Heavier-weight cotton knit that's warmer, sturdier, and has less bounce than our Serenity Wrap.
Designed to fit babies from 7lb (3.2 kg), it's perfect for bonding hands-free with the littlest of littles.
Adjustability 10/10
Softness 9/10
Support 8/10
95% French Terry cotton with 5% Spandex to retain its shape and bounce back.
Approx. 5.5 yards in length. Designed for use with babies from birth up to 35 pounds, but works best up to 20 lbs.
One size fits all — a perfect carrier for petite & plus size parents alike!
Intelligent fabric will cling perfectly to the contours of your body and your baby. It enables a custom fit with a unique four-way stretch that provides flexibility and adjustability!
Stretchy wraps mimic the environment of the womb perfectly, with rhythmic bounce keeping calm and content wrapped cozy and warm close to your heart. Improve baby’s sleep, help regulate their heart rate and body temperature, increase weight gain and reduce infant crying! The upright tummy-to-tummy position will also help calm colic and reduce gas and reflux.
Perfect for skin-to-skin contact & nursing in the carrier, wraps promote bonding and help establish a strong and successful breastfeeding relationship!
Read more on how humans have evolved to be worn and thrive on close physical contact!
You can be both — independent and free, yet connected and secure.
Venturing out or simply caring for their siblings is hassle-free when your little one is close to you. No constant checking on the baby, you can rest assured that they are right where they’re supposed to be.
The Boba Wrap enables optimal support in your little one's natural ergonomic position through all stages!
We're looking to get those little hips supported in a spread squat position and their back covered up to the back of the neck. Froggy legs and gently rounded spine. All easy to achieve in the Boba Wrap.
In fact, all of our products have been certified "Hip Healthy" by the International Hip Dysplasia Institute.
Easy to wrap, easy to wear!
The one way to tie, no-guess usability of our wrap is a favorite for all new parents.
And once you have the wrap on, you can pop baby in and out. No re-tying needed!
"This is the third wrap I have purchased and it’s the only one I’ll be using from now on! It’s comfortable, doesn’t hurt my back, the material is soft and it’s easy to breastfeed in it. Love this wrap!"
"I can finally get things done around the house, plus it soothes the baby almost instantly!"
"This is my go to baby shower gift for a first time parent. It is by far the best soft baby wrap!"
“We are designed to grow and be strengthened by every event, no matter how mundane or awesome. The flow of nature and seasons, people, apparent catastrophes, pleasantries—all are experiences of interaction to be enjoyed and opportunities for learning.”
